DETROIT (Michigan News Source) – Setting the way in media rights, the Big Ten made waves on Thursday with a distribution agreement worth more than 7-Billion dollars. The Big Ten will now be showcased on CBS, Fox, NBC, and NBC Universal’s Peacock. All of these networks also include the Big Ten Network (BTN) and FS1.

“The Big Ten Conference media rights agreements are more than just dollars and deals. They are a mechanism to provide stability and maximum exposure for our student-athletes, member institutions and partners during these uncertain times in collegiate athletics. We are very grateful to our world-class media partners for recognizing the strength of the Big Ten Conference brand and providing the incredible resources we need for our student-athletes to compete at the very highest levels, and to achieve their academic and athletics goals,” said Big Ten Conference Commissioner Kevin Warren.

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Starting in 2023, Big Ten football will be watched all day with the largest reach from waking up on Saturday morning all the way through the late hours. Games will start on FOX at noon (EST), CBS at 3:30 p.m., and end with NBC in Prime Time. Becoming a nation-wide conference in 2024, the Big Ten will be seen from the East Coast to the West Coast in the New York, Chicago, and Los Angeles markets with the addition of the University of California, Los Angeles (UCLA) and the University of Southern California (USC). These rights agreements will go from 2023 through 2030.

CBS Sports Chairman Sean McManus says, “The Big Ten has been a valued partner for more than three decades and we are thrilled to expand that relationship by adding Big Ten football to our portfolio of marquee properites.”

Along with the sports already being viewed on the BTN, these new networks will showcase more of the Big Ten’s men’s and women’s basketball programs and Olympic sports. These new agreements are the most comprehensive in all of college sports and continues to show the strength and dominance of the Big Ten.

“We are proud to expand upon our long-standing partnership with the Big Ten Conference and further bolster our position as the premier rights holder of the conference. Commissioner Warren’s leadership and vision have resulted in the growth and recent market expansion of the Big Ten Conference. In an ever-evolving landscape, the Big Ten remains the most storied collegiate athletic conference in the country,” says FOX Sports Chief Executive Officer and Executive Producer, Eric Shanks.

Expanding onto the NBC Sports Network, the Big Ten will be on a third network along with the NBC Universal’s Peacock Network. NBC Sports Chairman Pete Bevacqua said, “We are incredibly excited to be partnering with Kevin Warren and the Big Ten Conference on this robust package of sports. With the Big Ten Saturday Night and Sunday Night Football headlining each fall weekend in primetime on NBC and Peacock, along with our historic Notre Dame football partnership, NBC Sports will be the home of premier games in college football and the NFL. In addition, with the rights to a wide range of Big Ten events, Peacock and NBC Sports will be a year-round destination for the best in college sports.”

From the Big Ten:

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The Big Ten Conference new media agreements grant the following rights to their partners:

BTN will maintain its strong position as the home for Big Ten fans, as the network will continue to televise a full slate of football, basketball and Olympic sport competition throughout the entire year.

CBS’s initial season in 2023 will include seven football games and both regular season and postseason men’s basketball action, along with the Big Ten Women’s Basketball Tournament final appearing on CBS for the first time. The Big Ten Men’s Basketball Tournament semifinals and final will continue the tradition of airing on CBS, which they have done for 25 years. Every CBS Big Ten football and basketball broadcast will also be streamed on Paramount+, Paramount Global’s direct-to-consumer streaming service.

Starting in 2024, CBS will televise up to 15 regular-season football games per season, including an annual Black Friday game in the afternoon. CBS is America’s most-watched network for the past 14 years and the highest-rated college football network.

FOX has renewed its agreement to televise football and men’s basketball games each season, with the opportunity to carry additional sports throughout the year. The Big Ten Conference’s partnership with FOX reached its high point during the 2021-22 year, as FOX captured the #1 time slot in college football for the first time with its Big Noon Saturday platform that featured 10-14 games involving a Big Ten team, and a men’s basketball season that ended with the top three most watched games in the history of FS1 all featuring Big Ten programs.

NBC will produce 14-to-16 games on broadcast television each season as it introduces college football fans to Big Ten Saturday Night. Each Big Ten game on NBC broadcast will also be simul-streamed on Peacock, NBCUniversal’s direct-to-consumer streaming service. NBC Sports has established the most dominant primetime franchise in television history, as its Sunday Night Football has been primetime’s No. 1 show for an unprecedented 11 consecutive years – a streak that is currently active.

Peacock, NBCUniversal’s direct-to-consumer streaming service will deliver exclusive Big Ten football and basketball games each season, as eight regular-season football games will appear on the platform along with as many as 47 regular-season men’s basketball games (32 conference and 15 non-conference) and 30 regular-season women’s basketball games (20 conference and 10 non-conference).

CBS, FOX and NBC will combine efforts to televise the seven Big Ten Football Championship Games during the term.

CBS: 2024, 2028

FOX: 2023, 2025, 2027, 2029

NBC: 2026